Capabilities

International franchise brokerage

A dedicated partner for North American franchisors expanding abroad, and for entrepreneurs choosing the right franchise.

At Challenge & Strategy, we offer franchise brokerage services for North American franchisors aiming to expand their global presence confidently and successfully. Navigating the complexities of international markets can be daunting, but we serve as dedicated partner, guiding franchisors through every step of their global expansion journey. Our support empowers franchise networks to enter highly profitable emerging global markets and strengthen their brand recognition worldwide.

Our role extends as a business hub, bridging the gap between entrepreneurs and franchisors, by assisting aspiring franchisees in making well-informed investment decisions and strategically navigating each step of the franchise selection process.

Modern coffee shop counter

How we work with our clients

Inspired by our “virtuous circle” methodology, our four-phase process ensures that both franchisors and aspiring franchisees receive the comprehensive support and strategic guidance necessary for successful franchise expansion and investment.

Discovery

For franchisors

An in-depth consultation is conducted to understand franchisors’ goals, business models, and target markets.

For aspiring franchisees

A thorough consultation is conducted to understand franchisees’ investment goals, preferences, and financial capabilities.

Challenges assessment

For franchisors

Comprehensive market research is conducted to identify viable international markets and analyze competitive landscapes.

For aspiring franchisees

Detailed market insights and trends are provided to help franchisees understand the potential of different franchise opportunities.

Strategy formulation

For franchisors

A tailored global expansion strategy is developed, encompassing market entry plans.

For aspiring franchisees

Assistance is provided in creating a personalized plan for selecting and evaluating franchise opportunities, ensuring alignment with their investment goals and market preferences.

Implementation

For franchisors

Connections with potential franchisees, partners, and local stakeholders are facilitated, alongside assistance provided for the implementation of the expansion plan.

For aspiring franchisees

They are guided through each stage of the selection process, from the initial contact with franchisors to conducting due diligence, performing financial analysis, and negotiating contracts. Following the signing of the franchise agreement, ongoing support is provided, including assistance with operational setup, training, and developing marketing strategies, all aimed at ensuring a successful launch and sustained growth.

Explore our other capabilities

Identifying new opportunities and driving strategic commercial growth.

Shaping clear, actionable plans to accelerate sustainable success.

Acting as a trusted partner to champion your interests globally.

Request a free consultation

Tell us about your growth ambitions. We will get back to you to discuss how we can help.